I built Bee to feel friendly, not intimidating, and to balance speed, weight, ergonomics, and durability so it works for more people. That balance comes from my years in advertising design and on BMX tracks, where I learned what proportions and toughness really mean.

I believe in simplicity. No needless pedals, no maze of switches, no buzzword tech that adds cost without real benefit. Bee is a quiet, practical moped for places that value calm and care: festival grounds, guesthouse trails, rural paths, forests, coastlines.

It’s the ride I wished for as a teenager, and the one I’m proud to stand behind today.